Client Success: Purple Trout
Purple Trout provides state of the art search engine marketing (SEM) services including: Organic Search Engine Optimization (SEO), Paid Search/Pay-Per-Click (PPC) campaigns, Social Media marketing, Video Search Engine Marketing, Usability Analysis, Conversion Tuning, Web Analytics, Competitive Analysis and more. Rippe & Kingston provide expertise for many facets of the Google offering including Google Apps.
The Challenge
Purple Trout enjoys the challenge of rapid growth and dispersed employees and writers across the United States. They decided to implement Google Apps Premier Edition in order to achieve significant cost savings, reduce administration overhead related to managing similar systems, and provide best-of-breed email and collaboration tools to their clients and employees.
Solution
Rippe & Kingston worked with Purple Trout to migrate their domain and setup all of their employees on Google Apps. Part of the
process included: Dual delivery of email
during set up process Bulk provisioning
of existing accounts Email and Contacts
migration for existing users IMAP-based
email migration for existing users POP3
activation and forwarding-configuration
so that a sub-set of users can continue
to access mail the same way they are accustomed
to Creation of Nickname accounts Result
The approach to implementing Google Apps at Purple Trout resulted in a lower than expected impact on their employees during the migration process. The Google Apps solution implemented by Rippe & Kingston will help Purple Trout save money, but that was not the driving force. "Google is clearly a far superior method of communicating, scheduling and collaborating with my employees and clients" said Steve Phillips, President of Purple Trout. He went on to say, "After one week all of my employees have turned off Microsoft Outlook even though Rippe & Kingston enabled us to continue to use it with Google should we desire. We are focused on client satisfaction and are pleased to say that Google and Rippe & Kingston share the same passion." You can truly say "Purple Trout is Hooked on Google Apps".
In addition to offering Google Apps deployment, integration and customization services for its clients, Rippe & Kingston Systems, Inc. is an official Google Apps Reseller. By purchasing Google Apps Premier Edition accounts through Rippe & Kingston clients engage with one of the most experienced Google Apps Enterprise Partners in the world.